When it comes to mergers, it is the ‘people’ side of change that can easily come unstuck. To maximise merger value it’s important to have a well-considered stakeholder plan in place.
Chris Dvoracek contributed this feature about how to ensure staekholder buy-in to the December 2011 issue of SuperFunds.
Careful communications is vital to the success of any fund merger. My experience working with funds on their merger communications tells me it pays to follow a seven-step process:
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