Superannuation communications

We’re superannuation marketing and communications specialists who understand the subject matter and offer a wealth of hands-on experience in the super industry.

Grow and retain your membership

Clear, effective and regular communication is the key to attracting and retaining members and employers in an increasingly competitive environment. Here are some of the ways we can help you get there.

Member onboarding

Communications to engage your members from day one, from mapping your existing onboarding process to designing the ideal new process to generate key actions that benefit both your members and your fund.

Targeted campaigns

Personalised campaigns integrated across multiple touch points – based on data analysis and segmentation – to prompt your members into action.

Web and digital

End-to-end service from creating or updating your website to writing compelling content for your digital communications.

Employer engagement

Communications to help you build closer relationships with employers, from strategy development to the creation of tools such as employer guides and workplace super education communications.

Member education

Easy to understand content about preparing for and living in retirement, maximising super, making investment choices, changing insurance, building wealth and more.

PDS documentation

Compliance-friendly PDS documentation aligned to your fund’s value proposition, including member, insurance, investment and pension guides, significant event notices and more.

Insurance

Member, employer and stakeholder communications around an insurance redesign or a transfer of insurance arrangements, including regulatory notices for members (SENs), insurance guides, insurance benefit statements, premium rates information, web content and forms.

Statements and annual reports

Statement solutions, such as segmented video statements, e-statements or traditional print mailouts, and annual reports that showcase your achievements and performance while meeting your compliance requirements.

Branding

Brand development and strategic marketing communications advice to ensure your brand and visual imagery align with your fund’s value proposition and is integrated across all communications.

Fund mergers

We can help you with merger communications for all stakeholders including trustee board, sponsors, staff, members, employers, industry regulatory bodies and media, plus brand development for the newly merged fund.

We’ve planned, developed and delivered communications for some of Australia’s largest super fund mergers, including AustralianSuper with Westscheme, CareSuper with Asset Super and First State Super with Health Super. We understand the issues and know how to keep everyone affected by the merger well informed throughout the process.

Get in touch

Phone +61 3 9532 8342
Email admin@transformcommunications.com.au
Mail PO Box 316 Elsternwick VIC 3185 Australia

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